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The first two questions you might ask are: What is creativity? And, what place does creativity have in Africa?

Creativity is the work that produces something new and valuable: products, services, businesses, theories, and breakthroughs. Creativity is the catalyst for innovation. There is no innovation without creative production.


In Africa, the time for innovation is now. A cover story in African Business said: “As Japan first, then China, India and Korea have demonstrated, late comers to the innovation stakes can move fairly rapidly from being emulators to cutting-edge innovators themselves. Can Africa join this band? There has been a splurge of inventiveness all across the continent over the past decade…. It is clear that if African economies are going to make crucial breakthroughs, innovation will be key.”*


Creativity-International delivers creativity workshops to organizations around the world. Our master trainers can come to you, or, for an immersion in American creativity and culture, you can bring your group to the United States.

Join us for a four–day seminar on

Creativity & Change Leadership


Supercharge your creative ability in just 4 days!

Our program will teach the tools and methodologies to optimize innovation, giving leaders and future leaders a competitive advantage.

Your course of study:

Who is right for the program:

• Executives who are faced with strategic challenges in their organizations

• Directors, Managers, and Supervisors who want to empower their entire team with the tools to innovate

• Future leaders & people who want to gain a competitive edge

• Professors who want to gain an understanding of the theory and practice of creativity

• Students who want to set themselves apart before entering into the workforce.


Our curriculum stems from over 40 years of experience and evidence-based research.  We educate on aligning creativity with product development, strategic innovation, and enterprise innovation.

What you can expect:

Gain a Personal Advantage with Your New Knowledge and Ability in Creativity

Reduce Risk and Accellerate Innovation with a Repeatable Process

Drive Innovation, Making the Competition Less Relavant

Empower Your Team to be Innovative

Click here to see a sample program outline.
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